Brief:
A voluntary carbon market is a platform where organizations can purchase carbon offsets to compensate for their greenhouse gas emissions. These offsets support projects that reduce or remove carbon emissions, contributing to environmental sustainability and climate change mitigation. Unlike regulated carbon markets, participation is voluntary.
After the re-branding, VCM will be launching a new visual identity to establish a facelift for their online presence, with more awareness about the new branding, the brand vision and mission, with consistent look & feel.
My role:
Lead on developing the brand visual language to establish it's visual presence online and on social platforms. Crafting a modular visual system to guide future content production and digital brand expression.
Voluntry Carbon Market Company
Moodboard
Voluntary carbon markets originate and facilitate the sale of carbon credits, which can help finance important development projects and mitigate the impact of #ClimateChange. As a Saudi company, we’re enabling companies in the MENA region and beyond to contribute to #NetZero goals.
Graphic devices treatments
Static visuals layouts
Carousel treatement
Quote cards Layouts
2025 Expatriates Handbook
GHG Inventory Report 25
The Board Of Directors Report 25
Agency: Create Group
Creative Director: Haitham Othman
Senior Art Director: Ahmed Omar
Graphic Designer: Ahmed Badr
Animator: Donnie Miguel
Account Manager: Haneen Muhaisen